SEO Strategy – How to Gain Traffic by Search Engines

Most people know that in order for your website in order to score decently in search engines like Yahoo, he has a successful SEO strategy in place. Without a quality SEO strategy you can never expect a website to get all close to ranking on the first page, much less the top spot on search engines. While search engine optimization is a vast science, I discovered that there are four critical elements to consider when applying it to your website. By using these four essential elements of a strong SEO strategy you can ensure that your website is receiving a lot of traffic.

Four key components to a profitable SEO Strategy

Step 1 – Keyword Research

Keyword research is the # 1 step in implementing a sound SEO strategy. Keywords are basically words brought seekers search engines. Eg "SEO strategy, would be considered a keyword that someone can type into Google. Google's keyw! ord is a great place to start. It will show you how many hits a particular keyword gets on a monthly basis. From here you can demonstrate a keyword (a) you will be able to rank and (b) one that will be profitable. For example, try to rank for the search keyword "SEO", would most likely be very hard to do. Try making your keywords 3-4 words long, this way it will be much more effortless to rank highly for them. Make sure the keywords you choose to get at least 4000 impressions per month, otherwise it will probably not be worth your effort.

Step 2 – Backlinks

Backlinks are hands down the absolute most essential element in a successful SEO strategy. A backlink is basically a link from one site to another. Search engines like Yahoo under this incoming links to assess the quality of a website and thus how high it will rank for certain keywords. Quality of incoming links will do better than quantity. A quality backlink is a link from a website that has a! good reputation with search engines and is related to the key! word you are trying to rank for. For example, if you try to score for the keyword "clean up iTunes, then a back link from a post about iTunes is not much better than one about volcanoes. To ensure the quality backlinks try using article directories similar to this, in response to the do-follow blogs and get involved in related forums keyword.

Step 3 – Keyword Placement

Keyword placement is another important factor for a solid SEO strategy. Keywords help search engines understand what your site is all about. When placing keywords sure they are related to the keyword you are trying to arrange and that they appear on the site title, site URL, and headers in the text. Make sure they did not seem too often, your website can come off looking spammy.

Step 4 – Meta Tags

Meta tags to include your site title, description and keywords, or tags. The title and description that appears in Google. Make sure your description accurately describes what yo! ur site is about and contains some use of the keyword you are ranking for. Your keywords, or tags, the keyword you are trying to rank for, and other words that can let search engines know your site is all about.
Although these steps are simple they are very important to a good SEO strategy. Use them as a starting point and eventually you will get tons of traffic from search engines!